Serialization in the GCC Region: How to maximize supply chain efficiency in the move to full traceability?

You are invited to join our joint webinar with Utrace on February 16th, 2023 at 15:00 UAE time.

1 min read

Traceability & serialization requirements are being mandated across the MENA region to combat the growing problem of counterfeit medicines. Nowadays, it’s highly important to be on the same wavelength, to share the existing challenges connected to serialization and to discuss how to overcome these challenges.

At the webinar, we will discuss the followings:

  • What is full traceability and how does it affect packaging and warehouse?
  • What difficulties do companies face when working with aggregations in packaging and warehouse operations?
  • Four main problems:
    • The complex choreography of reporting
    • Incoming and outgoing hierarchy notifications
    • Increased labor costs for scanning supplies


  • Dr. Mona Al Moussli – Co-Founder & Managing Director at PRA Consultancy
  • Arif Gadzhiev – Business Development Director at Utrace
  • Emre Aksoy – Project Manager at advanco


Click here to register for free

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